Lorna Doone - Just Like You Remember, But Better.

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Lorna Doone has the nostalgia, but she’s been missing from today’s snacking conversation. Our campaign reintroduces this timeless shortbread with a fresh, modern attitude that speaks to Gen Z and Millennials who love to gather, host, and share. By blending old-school charm with contemporary aesthetics, digital storytelling, and strategic brand partnerships, we reposition Lorna Doone as the go-to cookie for snack boards, cozy get-togethers, and everyday indulgence. With a $10M budget from Mondelēz International, the campaign brings Lorna Doone back into the spotlight—turning a forgotten classic into a modern must-have.